Glo was another exciting new category brand I had the chance to work on while at BAT. I collaborated closely with our agency partners to bring the brand to life through creative design, helping to shape its early visual language and presence.
I designed a variety of assets across packaging and in-store communication, and managed the print production process from start to finish. From concept through to final execution, I ensured everything was delivered to a high standard and aligned with the brand’s vision.
Below is a selection of the work I created for Glo. This project allowed me to explore a more modern and tech-inspired look, while still keeping the design clean, clear, and retail-ready.
VISUAL MERCHANDISING GUIDE EXAMPLE
